- What do I need to communicate?
- Identify your audience. (Young? Adult? Professional? Non-Scientific? etc.)
- What are your strengths?
- What medium will connect with both the information and the audience?
- Video
- Advertisement
- Film Clip
- Film Trailer
- Montage
- Music Clip
- Cooking Show Demonstration
- 'How To' Video
- Play School Version
- Mash-Up
- Model / Physical Object / Diorama
- Artwork / Photography / Sample Board / Collage
- Performance - Song / Drama / Dance / Speech / Poem / Story Telling / etc.
- Change the lyrics of a well known song to explain your ideas.
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- Electronic - Presentation
Don't be afraid to take another framework and re-create it to suit your topic. If there is a purpose and meaning behind your creative creation and it can be explained, then give it a go.
Examples of creatively merging ideas.
- Air NZ and Middle Earth
- Further ideas here.
When you have selected your medium, ask yourself these questions:
- How does my medium connect with my audience or message? What is the 'story' behind the connection?
- Logistics: How long will this take to create? What equipment do I need?